by Brett Osmond on 16 September 2014
In simple terms, readers of ebooks and readers of print books are both readers. It doesn’t matter in what format people choose to read their books. What matters is that book publishers continue to find new ways of connecting authors with readers.
I've been lucky enough to have been the Rights Manager at Random House Australia for nearly 17 years, and it’s one of the most exciting areas in publishing. How do we sell rights? Rights Managers have a network of international contacts in different publishing houses throughout the world. We pitch our titles at book fairs including those in London, Frankfurt, Bologna and Taipei and take sales trips to specific territories like New York and Korea.
A great author picture is vital to your book’s success, helping to garner more publicity coverage while being an investment in your writing career. There are many reasons we require great author pictures, including such uses as: General publicity purposes Display on our website for key stakeholders to use for online marketing activities For use in writers’ festival...
School visits are a great way to promote your book and they have a number of advantages over bookstore signings. Your audience is guaranteed and you can create new readers, so you're not just speaking to the converted. They are an excellent way for you to pick up valuable contacts that will help with any public events you have. If you do have a bookstore event later on,...