Martin Lindstrom

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New York Times and Wall Street Journal bestselling author Martin Lindstrom, is the CEO and Chairman of the Lindstrom company and the Chairman of Buyology Inc. As one of the world's most respected marketing gurus, he advises top executives at companies including the McDonald's Corporation, Nestlé, PepsiCo, Microsoft, The Walt Disney Company and GlaxoSmithKline. Martin Lindstrom speaks to a global audience of close to a million people every year. He has been featured in the Wall Street Journal, Newsweek, Time, The Economist, the New York Times, BusinessWeek, USA Today and the Sunday Times and his previous book, Brand Sense, was acclaimed by the Wall Street Journal as one of the five best marketing books ever published.

News and Blog

Aug 14

Brand Savvy Tweens

by Random House Australia on 14 August 2009

Martin Lindstrom, the author of BUYOLOGY, participated in a two-day series, for US program TODAY, leading a "tween" focus group to find out how brand-savvy kids are today. The insights are very revealing and tap into much of what Martin writes about in his new book BUYOLOGY. Today Show Part 1 Today Show Part 2  

Martin Lindstrom is the author of BUY-OLOGY the New York Times best-seller on how we really make buying decisions, now in mass market paperback for the first time .

Books by Martin Lindstrom

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